It’s Always Been About the Tilt. #TiltAnything

Our company has always gone beyond the traditional definition of crowdfunding. For us, it was never just about transactions, or the exchange of resources, or just raising funds. We have never focused on the size of the crowd or the project. Our motivation is to turn ideas into reality through the power of simple, social, collective action, and reaching that transformative moment of critical mass — it’s always been about the tilt. So today, we’re changing our name to reflect this mission.

You can’t know where you’re going until you know where you’ve been.

The idea for Crowdtilt came while working on a separate crowdfunding startup in South Africa in the development and nonprofit space. It soon became vividly clear to me how much potential rested in the idea of shared resources for collective benefit. I had a vision for a broader and more open platform — one that anyone could use to do anything — and Crowdtilt was born. Within weeks of launching our beta version, my friends started using the platform for smaller “bite-size” ideas like fantasy football leagues, backyard barbecues, tailgates, birthdays and group trips. As tilting became a part of their everyday lives, their familiarity with the product enabled them to dream bigger, bringing water slides to their backyard barbecues and pooling funds to help a sick friend.

Fast forward two incredible years: what started as a beautifully easy way for friends to test ideas and pool resources has now evolved into a global community that uses our platform for literally anything. By building our company around the philosophy of openness and the needs of our users, we’ve created the most accessible crowdfunding application as well as the most powerful, flexible and customizable crowdfunding application to date. In turn, you’ve shown us what tilting is all about: it’s about helping friends spend more fun Friday nights together, to measuring demand for a new Snoop Dogg t-shirt — all the way to powering the largest civic crowdfunding project to date and an epic event that brought the Foo Fighters to a city they hadn’t played in for over 15 years. Tilting is about people coming together to create the world around them.

Tilt Anything.

Our new name reflects this broader vision. You can get a group, crowd, a community together to tilt anything. A “tilt” is that moment when you reach critical mass and unlock something amazing as a group. Our users have embraced this word to describe pooling resources and rallying their group. Now, we’re reflecting that in our brand and our story.

We believe in a universe that can be positively and limitlessly impacted through the power of shared resources and collective action, where you can just as easily buy a birthday gift, charter a sailboat, save a toy store, start a school halfway across the world or support the discovery of an HIV vaccine. If you’re motivated by that mission, come join us. Together, we can tilt the world. Stay tuned for a few other big announcements coming over the next month that we think you’ll love!

James Beshara Signature
James Beshara
CEO, Tilt

P.S. To celebrate, we’re tilting a t-shirt with our new logo for only $1! You’d be insane not to get one of these incredibly soft t-shirts and to see just how easy it is to tilt!Animated Tilt Logo

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  • Michael Rihani

    Congratulations team tilt! Super exciting news and a fantastic domain name 🙂 I’ve tilted many epic things/events/adventures using your platform. The $1 tilt t-shirt is a great hookup! Thank you for everything and keep up the great work.

    • Tilt Team

      Thanks Michael! We’ve been totally inspired by all the ambitious, creative tilts you’ve run through the years! From your epic RV trip to others, it’s been a true honor to tilt with you, sir. 🙂 Can’t wait for our next adventure…

  • Ankit Shah

    Amazing! I love the new name. Always doing incredible work you guys.

    • Tilt Team

      Ankit, YOU are amazing! Thanks for tilting SEEKHO and Tea With Strangers with us! We’re humbled and inspired by the amazing ideas Tilters like you are turning into reality each day, and your tilts have been some of our faves.

      Sending hugs to the kiddos in India!

  • Brooks Buckner Dennard

    Awesome name for an awesome company!

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  • ren

    Congrats to the tilt team! You are loved and supported by many .

    • Tilt Team

      Thanks for the kind words Ren!! We wouldn’t be able to do this without Tilters like you. 🙂 Sending love from the Tiltquarters!

  • marge

    I don’t have friends on Facebook who would by my bracelets on the tilt. Are there other options for me?

  • Manhattan Women’s Club

    Perfect way to help start an idea and help it grow. We’re very grateful to TILT for giving us the oomph to get our group going. Congratulations. Great concept and great name.

    • Tilt Team

      Hey MWC! Thanks for the kind words!! 🙂 We love the hundreds of amazing events your community of inspired women has tilted with us and are thrilled you like the new name!! Definitely need to send y’all some new shirts 😉

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  • Kathy Combs

    I would love to have one of the shirts but I was at the hospital til 10:25 pm which meant I missed out. I was hoping maybe you might have just one more in a XXL that you don’t need. I would love to have one. I’ve been in the hospital for a couple of days and didn’t get to order any. Hope you can help me out. I’ll even take a different color. Thanks.
    Kathy Combs

    • Tilt Team

      Hi Kathy, could you email this message to us at Not sure if we have any more – but we’ll do our best to see!

      We hope everything was okay at the hospital :(. Sending hugs!

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  • joe andraski

    All Right Already… this is super great and i’m going to wear my TiLT Shirt Proudly. Best of luck and success in this exciting endeavor. sincerely joe

  • Timmy Tilter

    Great move. There might be some initial turbulence, but the long-term benefits for everyone are immeasurable. Keep up the good work!!!

  • Becky Dillard

    How do I order a tshirt I love them or even more than 1? Thank you, becky dillard

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  • nixiedq

    I live in the United Kingdom of Great Britain and Northern Ireland, where Tilt has not launched yet. However, I am dissatisfied with the name change and I don’t understand it. There’s no turning back, though (unless they re-rename themselves in a few years time, which they probably won’t).

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